The Case of the Parasocial Relationship
by By: Sarah Novitsky THE DIAGNOSIS TikTok has been the culprit of many buzzwords, or as some call it, “therapy-speak.” One that has piqued my interest …
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TikTok Tactics: A Guide for Aspiring Influencers and Young Professionals
By Carlie Esses In the past few years, TikTok has taken the world by storm. The platform offers a creative and engaging space for sharing …
How To: Use AI to Check Your Resume and Cover Letter
By Phoebe Ransco As many of us students begin to approach the job market, many of us are stressing out about whether our resume works …
The Iconic Fender Quality: An AI Campaign
By Matt Ritchey Overview Fender guitars are one of the most recognizable brands in the music industry. Fender has been leading guitar manufacturing since its …
How To: Make LinkedIn Your Best Friend
By: Nikki Roubos In today’s increasingly competitive job market, fewer college graduates are receiving job offers than ever before. An analysis by the Federal Reserve …
Athletes Can Win Hearts Through Instagram
By Jenna Tsuchida Instagram, arguably one of the most popular social media platforms since the rise of the internet, has been an essential platform for …
Time to Post, but When Should You?
By Elizabeth Dunning We’re all too familiar with posting on social media. But have you noticed that some posts perform better at different times of …
Cancel Culture: How to Handle It
By: Katrina Block Social media and the internet have unlocked many new challenges one can face while being an influencer or public figure. Being an …
How to Craft Your Online Brand Personality
By Brynli Nelson As digital technology becomes more integrated into our everyday lives, developing a strong online brand personality has become crucial for businesses of …
Mastering Social Media Growth: A Small Artist’s Guide in Three Easy Steps
By Jocelyn Johnson With artists using social media for free and effortless promotion, many smaller artists are starting to join the trend. With numerous smaller …