How to create a trend on social media
by Kaimana Mau Many project strategies that aim to attract people often contain a trend or angle which hooks audiences. The power of a trend can …
Category: Student Work
Brewing Excellence: Leveraging Brewers Association Platform
By Edel Diaz-Jaime Passion, inventiveness, and a steadfast dedication to excellence are the foundations of craft brewing. In this fast-paced sector, where standards are often …
How to Make a Quality Portfolio: An Essential Skill for PR Students
By Anii Nwizu Creating a standout portfolio is essential for any public relations student or young professional looking to showcase their skills and accomplishments to …
TikTok Tactics: A Guide for Aspiring Influencers and Young Professionals
By Carlie Esses In the past few years, TikTok has taken the world by storm. The platform offers a creative and engaging space for sharing …
The New Speed Dating: Informational Interviews
By Maggie Delaney Forget Tinder and Hinge – if you’re an aspiring young professional the new dating platform is LinkedIn. I’m just kidding, but LinkedIn …
How Companies are Using AI for Advertising and How Businesses Can Do The Same
By Bella Kleiner, LinkedIn With the rise and quickening advancement of Artificial Intelligence (AI), there are many businesses using AI to create campaigns. Companies like …
Dr Pepper: An AI Campaign
By Kate Wischhover Dr Pepper is a soft drink distributed by Keurig Dr Pepper. The drink was originally created by a pharmacist in Waco, Texas, …
How To: Use AI to Check Your Resume and Cover Letter
By Phoebe Ransco As many of us students begin to approach the job market, many of us are stressing out about whether our resume works …
How To Curate An Instagram Feed That Sustains Mental Wellness
Dallas Withrow In a time dominated by social media, scrolling through your feed can take a toll on mental wellness. It’s crucial to curate our …
The Iconic Fender Quality: An AI Campaign
By Matt Ritchey Overview Fender guitars are one of the most recognizable brands in the music industry. Fender has been leading guitar manufacturing since its …