Strategic Social Media at the SOJC
The way readers discover their next favorite book has undergone a radical shift. Traditional print reviews and bestseller lists have taken a backseat to 15-second …
BY: Ashauntene McNair Welch If you walk into a traditional publishing office, most of the budget and energy goes directly into frontlist titles, brand-new books …
By: Gabby McGillis Have you ever sat down to create a social media post for a student group, job responsibility, or even your personal account …
By Bella Graham Practically everything in communications runs on connections. It makes sense, given that marketing and everything in between is built on connecting with …
By Abigayle Severson The digital world moves fast, and it is more important than ever that restaurants evolve with it. Online websites or mobile apps …
By Warren Henderson Photo by JC Gellidon on Unsplash Growing up at Westhaven Elementary, one of the best parts of my school days was the …
Claire Hernandez www.linkedin.com/in/claire-hernandez-956886357 Social media has changed the way people discover and buy products. It’s more common in todays world to see “get ready with …
Image via Unsplash By Yoslenne Herrera You find out your favorite influencer is launching their own skincare brand, and you click on a post where …
by Ayanna Villanueva Most of us have probably giggled when we see brands comment on a non-celebrity or non-influencer user on TikTok or Instagram. I’m …
By: Ella Chieda When two-time Olympian Tilly Kearns posted “I absolutely fcking hate Sydney Sweeney’s new sports ad,” she wasn’t alone. What Is “Just Sports”? …
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