The YouTube TV, Disney Two Week Break Up
by By: Greta Rosen This past October, a dispute between YouTube TV and Disney sparked chaos in the entertainment and sports industry. The two streaming platforms …
Author: SSM Student
I Tried Bluesky So You Don’t Have To (Here’s What I Learned as a PR Student)
By Bailey Heryford When Bluesky first started popping up online, I’ll be honest I wasn’t in a rush to make an account. It felt like …
Hooked on the Scroll: Attention Spans and TikTok Addiction
By: Tori Quadro We’ve all been there: what starts as a five-minute check of TikTok turns into half an hour, an hour, or more doomscroll. …
How To Stop Blind-Connecting on LinkedIn and Actually Build Your Network
By Molly Armitage Many of us have been guilty of it: sitting in class or at work, clicking through the suggested LinkedIn profiles, and spamming …
TikTok Strategy for Rec Sports Leagues: Building Culture Through Real Moments
By Myles Brooks TikTok has grown into a major community-building platform, and for recreational sports leagues, it provides a perfect place to highlight energy, personality, …
Oil Money Seeping Into Esports: How Saudi Arabian Money Took Over the Esports Industry Through EA
By Myles Brooks Esports isn’t just about gaming anymore—it’s become a billion-dollar global industry where competition, culture, and politics collide. And lately, one country’s influence …
How-to Turn Trends Into a Marketing Superpower
By Kate Pulsifer On social media, brands are constantly jumping on trends in new and hilarious ways to garner awareness. If you’re trying to do …
The Taylor Swift Effect: How One Celebrity Dictates Social Media Trends
By: Riley Behm Back in August, Taylor Swift announced her 12th album “The Life of a Showgirl” within hours brands began posting ads on social …
The Periodic Fable: The Ordinary’s Approach to Beauty Myths
By: Avery Brickman In an era of beauty trends that promises “glass skin,” a “poreless” effect, and “miracle results,” The Ordinary has established its identity …
The SpotifyWrapped Phenomenon: Why We Love Sharing Our Data
By Sofia Gonzalez Every December, timelines across social media fill with the same black screen with brightly colored graphics showcasing each user’s favorite songs, top …