Is Wimbledon Better Off Following Tradition or Trends?
by By Caitlin Stone
Tag: social media marketing
Instagram / NIL / Social Media / SOJCStudent / Student Post
How College Athletes Are Building Their Personal Brands Through Social Media
By Rylie Forbes Social media has become a huge part of college athletics, and I think it’s interesting how much it has changed the opportunities …
Cut to the Chase: How Fan Edits Are Being Used as a Marketing Strategy
Photo Credit: https://stock.adobe.com/search/images?k=someone+editing+a+video&search_type=usertyped&asset_id=241558583 By: Stella Rask What Is a Fan Edit? Have you ever been mindlessly scrolling on TikTok or Instagram Reels and come across …
Discovery and Algorithm; How Social Media is Impacting the Music Industry
By Max Zembur When I do my routine scroll through all of my social media platforms, I usually see the same kind of content; a …
How TikTok Is Helping Small Business Grow- Without A Big Budget
By: Malia Kappelman TikTok is a social media app that launched in app stores internationally in September 2017. The app was designed to make, edit, …
How to Create an Efficient Social Media Strategy for your Client
By Madison Price Setting Goals and Knowing Your Audience Effective social media management begins with clear goal-setting using the SMART method: Specific, Measurable, Attainable, Relevant, …
I Tried Bluesky So You Don’t Have To (Here’s What I Learned as a PR Student)
By Bailey Heryford When Bluesky first started popping up online, I’ll be honest I wasn’t in a rush to make an account. It felt like …
Oil Money Seeping Into Esports: How Saudi Arabian Money Took Over the Esports Industry Through EA
By Myles Brooks Esports isn’t just about gaming anymore—it’s become a billion-dollar global industry where competition, culture, and politics collide. And lately, one country’s influence …
The Periodic Fable: The Ordinary’s Approach to Beauty Myths
By: Avery Brickman In an era of beauty trends that promises “glass skin,” a “poreless” effect, and “miracle results,” The Ordinary has established its identity …
Unfiltered, Chaotic and Effective: The New Social Media Brand Voice Strategy
by Fern Peva You may have noticed a shift over the past couple of years in how brands are communicating with their followers on social …