How-to Turn Trends Into a Marketing Superpower
by By Kate Pulsifer On social media, brands are constantly jumping on trends in new and hilarious ways to garner awareness. If you’re trying to do …
Tag: Instagram
Athletes Are The New Media Companies
By: Meg Unruh Just a few years ago, any and all athlete communication was run through teams, networks, and traditional press conferences. Today, the worlds …
Unfiltered, Chaotic and Effective: The New Social Media Brand Voice Strategy
by Fern Peva You may have noticed a shift over the past couple of years in how brands are communicating with their followers on social …
Mocktails in the Feed: How Social Media Redefined the Sober Curious Movement
By Brenna Cline What used to be just a quiet wellness choice has totally blown up. Sober curiosity and mocktails are everywhere, and honestly, social …
Bad Bunny as the Headliner for Super Bowl LX: How a Musical Choice leads to Political Backlash
By Brendan Ellis On September 29th, 2025, The National Football League or NFL announced that the headliner of that season’s Super Bowl halftime show would …
Cancel Culture- Have We Gone Too Far?
By Emily Bedard Cancel culture is not only a topic we’ve talked about in class, but also a common aspect of everyday social life. Cancel …
The Psychology and Perils of Rage Bait: Why Platforms Prioritize Outrage
By Ava Chimienti Lately, if you have spent any time scrolling through social media, from the endless feeds or TikTok comment sections, you’ve most likely …
The “GRWM” Era Is Dooming the Next Generation
Social media’s youngest users are growing up as influencers, not kids, and it’s changing what childhood means. By Ariel Sira-Rango When I think about social …
Is Meta Taking Online Safety Seriously?
By: Clover Meyer For years, the debate over online safety for children has been persistent. Between harmful content, bullying, and AI companions, the endless loop …
The Growing Debate Around AI-Generated Influencers
By Emma Wright-Cloutier If you’ve spent time on Instagram or TikTok recently, you might have come across Lil Miquela, a computer-generated influencer with millions of …