What happens when an Instagram influencer shifts their personal branding?
by By Ramsey Sullivan With the rise of social platforms, we’ve also seen the rise of social media influencers. These people have a significant following on …
Tag: #SocialMedia
Instagram stories. Changing social media for good?
by Anna Campbell After taking the social media world by storm in 2018, Instagram stories have remained hot. More and more users are using Instagram …
Social Strategy for Brand Management
by Oleene Perera For our final lecture, we had guest speaker Fatemah Fakhraie, Digital Content at Northwest Community Credit Union. She spoke to consumer engagement …
Global Social Media – How Airbnb exists in every corner of the world.
by By: Nuchwara Youngcharoen We have to admit that social media is part of our daily life and become a platform for almost every activities and …
Creating an Effective Social Media Marketing Strategy
Written By: Rob Emmett Without question, it’s safe to assume that social media has become the primary marketing medium used by organizations, both large and …
How Do Sports Teams Utilize Social Media?
By: Kierstyn Yardley In the age of followers and influencers, sports organizations are following suit and turning to social media to connect to their audience. …
How Do We React When A Legend Dies?
By Ari Rassouli If you are familiar fashion I’m sure you have heard the news. Karl Lagerfeld, the creative director of Chanel and Fendi, passed …
A Digital Center of Excellence for Your Personal Brand
By Jillian Niedermeyer A few weeks ago, I had the opportunity to attend PRSSA’s Portland Paddle event. It’s basically like speed-dating, but instead, you get …
Dancing with the devil: Mobile phones at live events
By: Julianna Bourjeaurd “NO CELL PHONES OR FLASH CAMERA ON THE DANCEFLOOR. IT MAKES YOU LOOK LIKE A BORING PERSON THAT HAS NO VIBE.” Reads …
#metoo and isolation.
by Molly Mair Social activist and community organizer, Tarana Burke, began using Me Too in 2006 on her MySpace account. At noon on October 15, …