Athletes Are The New Media Companies
by By: Meg Unruh Just a few years ago, any and all athlete communication was run through teams, networks, and traditional press conferences. Today, the worlds …
Tag: #SocialMedia
Unfiltered, Chaotic and Effective: The New Social Media Brand Voice Strategy
by Fern Peva You may have noticed a shift over the past couple of years in how brands are communicating with their followers on social …
Politicians Take on TikTok: Pros and Cons to this Political Marketing
By Madison Price As social media continues to grow, every company is getting on board with the newest trends and forms of marketing. TikTok is …
The Deinfluencing Revolution: How Anti-Consumerism Is Reshaping Fashion Marketing
By Katie O’Shea I was mindlessly scrolling through TikTok last week when I stumbled across something weird: an influencer with a massive following was actively …
What I Learned About Brand Voice from Working at Victoria’s Secret
By Bailey Heryford When I started working at Victoria’s Secret, I expected to learn about sales and customer service. What I didn’t realize was how …
Where Do You News?
by: Olivia Ragsdale Can you think of the last time you turned on the TV and watched the news? Yeah, I can’t either, and most …
iPhone Air: The Complicated Reaction that Comes With It
By Jayden Jenner In September 2025 during an Apple Event, Apple provided a mega launch for its fans announcing their new iPhone 17’s, Apple Watch …
Cancel Culture- Have We Gone Too Far?
By Emily Bedard Cancel culture is not only a topic we’ve talked about in class, but also a common aspect of everyday social life. Cancel …
The Psychology and Perils of Rage Bait: Why Platforms Prioritize Outrage
By Ava Chimienti Lately, if you have spent any time scrolling through social media, from the endless feeds or TikTok comment sections, you’ve most likely …
The “GRWM” Era Is Dooming the Next Generation
Social media’s youngest users are growing up as influencers, not kids, and it’s changing what childhood means. By Ariel Sira-Rango When I think about social …