Has TikTok Ruined the Authenticity of Music?
by By Jocelyn Johnson TikTok has created numerous opportunities for artists of all sizes, but is it altering the authenticity of how we listen to music …
A Study in Reaching Younger Audiences: Meme Marketing Across the NFL
By Johan Jaimes (LinkedIn) The 2023-2024 NFL season has arguably been one of the most eventful in recent memory. A season filled with big moments …
How Social Media Took Coquette and Turned it Into a Trend
By Parker Villiers Your recent feeds have probably been consumed by pretty little bows on everything you see. This is one of the newest and …
Snapchat: A Social Media App Trying to be Anti-Social Media
By: Katrina Block When people start listing social media apps, Snapchat is often included. Yet, their new campaign is headed with the phrase, “Less social …
5 Red Flags of Social Media Work
April Winz As a public relations senior about to enter (hopefully) the communications workforce, I’ve been spending a lot of my time looking at job …
UMG Changes the Way TikTok Sounds
By Bailey Peters TikTok has been known to introduce new ideas, music and trends to their users as people show their talents for views and …
How can brands take advantage of the crochet renaissance?
Molly Babcock LinkedIn Gen Z is redefining “trendy” every six months. In 2023, everybody wanted to be the “It Girl”. Now, young women are chasing …
Becoming a Social Media Sensation: Alix Earle
By Ally DuLong Social media sensation, Alix Earle, speaks on her success as a social media influencer who went from zero to one hundred. She …
A BetMGM Super Bowl
By Jenna Ortega The Super Bowl is the most watched sporting event in the United States every year. With the Kansas City Chiefs and the …
The Rise of ‘Family Channels’ and Child Exploitation: What is Too Far?
By Samantha Kunody For most children in the Twenty-First Century, goofing around to fun songs and participating in video trends online is just considered playtime. …