Millennial Mothers Know Best
by By: Meghan Schroeder Influencer identification is used to help understand who or what accounts or media platforms are controlling and steering conversations in the specific …
Category: Student Posts
A Digital Center of Excellence for Your Personal Brand
by By Jillian Niedermeyer A few weeks ago, I had the opportunity to attend PRSSA’s Portland Paddle event. It’s basically like speed-dating, but instead, you get …
Influencers: They Aren’t All The Same
By: Kendall Kriska Influencers have become key players in the social media word, especially YouTube. This free platform allows these people to create content and …
Social Media in the Workplace: Encouraging Employees to be Active on Platforms.
By: Emily Gibson Social media is evolving from being a platform for sharing thoughts and experiences with peers to being a strategic platform to connect …
Crisis Management
By Daymon Standridge In class recently, we’ve been discussing the idea of the big boardroom question to ask when a new idea is pitched and …
Get Rid of Crisis and Rebuild
By: Rui Sun Nowadays, the news cycle is measured in seconds, and the court of public opinion doesn’t wait to pass judgment. They happen anywhere, …
Putting out Nonprofit PR Fires: Crisis Communication
By: Kaisa Lightfoot It’s much more than “stop, drop and roll”. I don’t know about you, but I worry. I worry about if I’ve left …
Posting Ethically
By Isabelle Shattuck In today’s society it has become a social norm to post on Instagram, Twitter, and Snapchat about our day to day lifestyle. …
Dancing with the devil: Mobile phones at live events
By: Julianna Bourjeaurd “NO CELL PHONES OR FLASH CAMERA ON THE DANCEFLOOR. IT MAKES YOU LOOK LIKE A BORING PERSON THAT HAS NO VIBE.” Reads …
Ethics: Your Online Persona
By: Iyanna Soltero Most of us live by our own set of morals and ethics, and most of us can point out what’s right and …