by Cindy Mai
Get ready with me while I tell you how to get ready with me!
GRWM videos are very popular across all social media platforms, including TikTok. It is a powerful platform for personal branding and professional networking, making it an ideal space for content creators in any industry. Here are some general tips on how to create an engaging GRWM video.
- Engaging introduction: Start your video with an attention-grabbing introduction. A lot of the TikTok that gain a lot of popularity tend to start with a crazy hook, causing the viewer to stay engaged. When I’m on TikTok I tend to mindlessly scroll and if the video I start isn’t interesting within the first 5 seconds I swipe past. A recent video I watched started with “Get ready with me to break up with my boyfriend” I stayed because I wanted to know why she was going to break up with her boyfriend.
- Clear theme or focus: You could choose to do your makeup, your hair, choose an outfit, or all as long as it’s not too long.
- Quality lighting and setup: It’s best to invest in a good-quality device to record your video on ( an iPhone or any mobile device) and ensure good natural lighting. If you don’t have natural lighting using a ring light will suffice.
- Editing: It’s good to keep the video short and sweet. Editing out pauses or unnecessary rambling will keep the video engaging.
- Be yourself!: You’ve probably heard this countless times but it’s great to show personality. This helps viewers connect with you on a personal level. It’s also great if you can interact with people who comment on your videos.
- Use Hashtags: Include relevant hashtags to increase the discoverability of your video. Popular beauty and lifestyle hashtags can help your GRWM reach a wider audience.
- Keep up with trends: monitor current TikTok trends and try to incorporate them into your GRWM videos. This can help boost visibility.
- Networking: Reach out to similar influencers for potential collaborations, it is beneficial for both ends since the audiences of both parties like the same niche.
The TikTok I attached above is a get-ready with me while the influencer talks about how she got her hand ripped off, which is very intriguing. She did a good job of explaining the story while she did her makeup. The lighting was good and she even included a title/headline in the video so when you read it the audience will be curious about how it all happened.
For the picture, I had to be descriptive for the AI to generate what I wanted because I was not sure if it knew what a get ready with me was. I ended up typing “an overview of a TikTok influencer doing a get ready with me makeup video while being expressive telling a story with her phone set up in her room”
Hi Cindy! This blog post was super insightful into the growing realm of GRWM videos. These videos are extremely popular and something most of us encounter daily. However, I love how you touched on the aspects that make these go viral. It is so much more than “getting ready with me,” and the most successful videos must include that storytelling element. Thanks for sharing with us how to GRWM!
Cindy, your example of a GRWM video with a compelling storyline perfectly illustrates the potential for blending makeup tutorials with captivating narratives. From attention-grabbing intros to clear themes and good lighting, your tips cover the essentials for engaging content. Editing for brevity, authenticity, and interaction with viewers further enhance the connection. Incorporating hashtags, staying trendy, and collaborating with similar influencers can boost visibility.
Hi Cindy! I thought your blog post captivated exactly what a GRWM is. I have attempted so many and deleted because I can’t get the captivating story but you’re right that always hooks me in as a viewer, barely half the time it’s to learn about makeup.
Hi Cindy, I enjoyed your post. I think that the get ready with me trend is so fun and expressive. I thought your insight about having an engaging introduction was really interesting, I also tend to stay longer on videos that have such intros. I also think the idea of editing and keeping your post short and sweet is super helpful to keep an audience engaged. Great work!
Hi Cindy! I think these are really fun and easy tips to make your own GRWM content. It seems scary and like people won’t engage with what I do in a day perhaps, but with these helpful tips I feel like I could start a lifestyle brand. Great work and I will definitely try my own GRWM sometime!