Beyond the Viral Song: How Marketing Defines a Music Career
by By Abigayle Severson In the age of technology, it is easier than ever to start a music career. TikTok and Instagram push music at us …
Tag: music
Discovery and Algorithm; How Social Media is Impacting the Music Industry
By Max Zembur When I do my routine scroll through all of my social media platforms, I usually see the same kind of content; a …
Who Owns the Future of Creativity? AI’s Legal and Ethical Showdown in Entertainment
By: Claire Robbins The entertainment industry is entering a new era both legally and creatively. As Artificial Intelligence begin to change the production of music, …
Has TikTok Ruined the Authenticity of Music?
By Jocelyn Johnson TikTok has created numerous opportunities for artists of all sizes, but is it altering the authenticity of how we listen to music …
UMG Changes the Way TikTok Sounds
By Bailey Peters TikTok has been known to introduce new ideas, music and trends to their users as people show their talents for views and …
Why Harry Styles Is Taking Over the Internet
By Paige Bell Releasing his album Harry’s House just days ago, Harry Styles dominates the charts as the fastest-selling record of 2022. Not only has …
Long Tail in the Music Industry Today
Kayla Henderson-Wood The Long Tail Theory points to a change in today’s media consumption and we see it everywhere! With an increasing abundance of choices …