Searches for Spotify’s daylist spiked 20,000% after trend took over Instagram
by By: Alex Michaels Spotify is not just an app for music, but turning into a source of social media with its partnership with instagram. Instagram …
How The Viral TikTok Chamoy Pickle Kit Has Taken The App By Storm
By Carlie Esses In recent months, the culinary world has been set on fire by the TikTok community’s embrace of the latest food phenomenon—the chamoy …
It’s Alix Earle’s World, and We Are Just Living In It
Emily Quandt Alix Earle is a Tik Tok phenomenon who gained her fame in the fall of 2022. She consistently posted on Tik Tok about …
Has TikTok Ruined the Authenticity of Music?
By Jocelyn Johnson TikTok has created numerous opportunities for artists of all sizes, but is it altering the authenticity of how we listen to music …
A Study in Reaching Younger Audiences: Meme Marketing Across the NFL
By Johan Jaimes (LinkedIn) The 2023-2024 NFL season has arguably been one of the most eventful in recent memory. A season filled with big moments …
How Social Media Took Coquette and Turned it Into a Trend
By Parker Villiers Your recent feeds have probably been consumed by pretty little bows on everything you see. This is one of the newest and …
Snapchat: A Social Media App Trying to be Anti-Social Media
By: Katrina Block When people start listing social media apps, Snapchat is often included. Yet, their new campaign is headed with the phrase, “Less social …
5 Red Flags of Social Media Work
April Winz As a public relations senior about to enter (hopefully) the communications workforce, I’ve been spending a lot of my time looking at job …
UMG Changes the Way TikTok Sounds
By Bailey Peters TikTok has been known to introduce new ideas, music and trends to their users as people show their talents for views and …
How can brands take advantage of the crochet renaissance?
Molly Babcock LinkedIn Gen Z is redefining “trendy” every six months. In 2023, everybody wanted to be the “It Girl”. Now, young women are chasing …