The Impact of Ysabelle Wallace’s “Ourchella”
by By: Breann Miller Influencers and celebrities showed us the glamorous side of Coachella this weekend, with luxurious mansions hosted by brands and after parties like …
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Playing by the Rules? Draymond Green’s Playoff Suspension Debate
By: Talaya Law The Golden State Warriors have once again made it to the playoffs for the eighth time in the past ten seasons. The …
The Effect of Social Media on Coachella
By: Tatjana Mandic For the past 20 years, thousands of music lovers and influencers have traveled to Palm Springs for the famous Coachella Valley Music …
Who Holds the NIL Crown? None Other Than Olivia Dunne
By: Terra McGowan July 1, 2021 will forever be known as the day that the college athletics landscape shifted into a new era. On this …
The Obsessive and Stan Culture of Gen Z
By: Ellie Naone For as long as I can remember, I have been influenced by the lives of celebrities, online personalities, and social media influencers. …
Millennials should redefine the Metaverse
Zhaojiang Guan / @OscarGuan33 / oscar.guan Preface: Human civilization is a unique existence in the universe. We are the darlings of heaven and earth, and our …
5 Different Ways Companies Can Create Authentic Pride Month Campaigns
By: Laura Wallace June is known as Pride Month which celebrates and raises awareness for the LGBTQ+ community. All types of businesses are encouraged to …
TikTok Fuels Overcomsumption and Here’s Why
By Kelsey Munger It’s no secret that TikTok has taken over as one of the most popular social media apps of the decade. With over …
The Importance of Authentic Influencers
By Alex Forsyth Authenticity has become one of the main pillars that separate good brands from bad brands. Brands are no longer entities that’s sole …
How Tik Tok Empowers Small Businesses
By Liam Helberg When Tik Tok took over the social media world during the COVID-19 pandemic, people were not sure how long the trend would …