The Importance of Social Media for Athletes
by By: Gabrielle Gibson Many athletes’ main priority is how they perform in their sport, but growing their personal brand takes a lot more than that. …
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How Creators are Using TikTok to Make Money… A LOT of Money
By: Sophia LaVigna It’s no secret that TikTok influencers make money. But not many people realize how much money is circulating through these brand deals. …
Why Social Media is a Businesses best friend
By: Tatjana Mandic What did we do before social media was invented? Looking back, the only option for spreading awareness for your business was through …
NASCAR And It’s Instagram Success
By Andrew Giba Social media is crucial for sports organizations to become successful. Being able to connect with fans and produce quality content raises brand …
The Rise of NFTs: Transforming the Art World and Beyond
By Olivia Schafer In recent years, a new phenomenon has taken the media and art world by storm: Non-Fungible Tokens (NFTs). These unique digital assets, …
TikTok: The King of “For You”
By Lily Hodson Most of us have TikTok installed on our phone, or at least know the general idea of it. If you know TikTok …
PR Stands for “Precise Rhetoric:” A How-To Guide for Careful Communication
By Anna Mueller When a young person thinks of PR, they might think, “PR package.” They might think, “PR relationship.” Public relations, though, is not …
TikTok’s Unpredictable Algorithm
By Breann Miller It’s a common occurrence to see comments or posts questioning how you somehow got onto a certain ‘side’ of TikTok. Right now, …
RIP-IT Sports Meets AI
By: Terra McGowan For the past five months I have had the privilege of being an intern at RIP-IT Sports. RIP-IT is a sportswear company …
The Art of Pinterest Vision Boards
By Emily Daniels While Pinterest might not be the first social media platform that people turn to for connecting with friends or building a platform, …