Valentine’s Day: Showcasing Self-Love
by The trend from celebrating being in love and romance is leaning toward promoting campaigns celebrating self-love (or at least, not being in a relationship). some great examples from 2019 should be highlighted.
Category: Student Work
How to Make Money with Social Media
By: Ty Hancock Don’t worry, this isn’t clickbait. And I won’t try and get you to sign up for my multi-level-marketing scheme either. No. This …
When is the Right Time to Break Tragic News?
By: Bridget Kraus How soon after a tragic event happens should news outlets be able to post publicly about them? It seems as though certain …
Complying with targeted audiences
By Yujun Mei From 1995, Subaru found that the gay and lesbian communities should be the large group of consumers. With this regard, Subaru took …
Astroturfing on Amazon
By: Penny Barnes According to Big Commerce, “astroturfing has been attempted by online businesses who present a product as being highly desired and sought out …
What happens when an Instagram influencer shifts their personal branding?
By Ramsey Sullivan With the rise of social platforms, we’ve also seen the rise of social media influencers. These people have a significant following on …
The Rise of Influencers
By Hayley Williamson Over the years, we have seen more and more influencers begin to pop up on our social media feed. They cover topics …
Maintaining Kobe’s Legacy
By: Sarah Naciri Sunday morning, the devastating passing of NBA legend, Kobe Bryant, impacted the nation. Many social media users have chosen to mourn his death by taking …
The Influence of Mamba Mentality
By: Jessica Klockman One of the greatest basketball players in history, Kobe Bryant, passed away this Sunday leaving many in shock and disbelief. Even after …
Celebrity Deaths as Told on Social Media Platforms
By: Katherine Corah Celebrity deaths as told on social media platforms have really transformed the way news gets conveyed to the public. Earlier this week, …