Millennial Mothers Know Best
by By: Meghan Schroeder Influencer identification is used to help understand who or what accounts or media platforms are controlling and steering conversations in the specific …
Author: SSM Student
Branding with Social Media and Understanding Data
By Lexi Naone With our current social climate, it’s important for brands to create a strong presence on platforms. Social media is a large part …
Twitter Summary for February 12, 2019
Samuel Cochran, Brian Gaudette, Jared Myers, and Colton Schang We started class by discussing descriptive statistics, which are summary statistics (summary of a set of …
Ethical social media
By Jason Tseng Social media is penetrating our life because most of the people are checking media anywhere anytime. In the present, almost everyone will …
Influencers: They Aren’t All The Same
By: Kendall Kriska Influencers have become key players in the social media word, especially YouTube. This free platform allows these people to create content and …
WeChat: the ultimate evolution of social media
By Yichi Zhang In China, WeChat is not only a popular social media platform, but also becoming a daily necessity to its Chinese users. Tencent …
Social Media in the Workplace: Encouraging Employees to be Active on Platforms.
By: Emily Gibson Social media is evolving from being a platform for sharing thoughts and experiences with peers to being a strategic platform to connect …
Twitter Management February 7,2019
Twitter Management Team: February 7, 2019 By: Ari Rassouli, Carly Grossman, Madelyn Dwyer, Kierstyn Yardley Thursday’s class was centered around social media policy and crisis …
Dealing with a crisis in 3 easy steps
By: Kacie Van Stiphout Obviously, there isn’t any “right” way to deal with a crisis. What should happen beforehand is the PRE-crisis planning. Always have …
Crisis Management
By Daymon Standridge In class recently, we’ve been discussing the idea of the big boardroom question to ask when a new idea is pitched and …