Athletes Are The New Media Companies
by By: Meg Unruh Just a few years ago, any and all athlete communication was run through teams, networks, and traditional press conferences. Today, the worlds …
Tag: sports media
The G.O.A.T., The Mamba, and their White Shadows
By Danny Scop In the world of professional basketball, Michael Jordan is recognized as the G.O.A.T., and Kobe Bryant as the Black Mamba. Maybe you’ve …
Crisis Communications and Ryan Lochte
Written by: Aubree Tolley As we discussed in class this week, A reputation can take years and years to build, but it only takes one …
Social Media Analytics: What Story Do They Tell?
By: Michael Eiden Social media analytics have become an important tactic for businesses to analyze its social media practices. This is an excellent way for …