Reaching Post-Millennials in Advertising: Checking-in with Instagram
By: Céline De Clercq In the process of covering reach, engagement, and boosting ads this week in class, I’ve taken a particular interest in Instagram …
Strategic Social Media at the SOJC
By: Céline De Clercq In the process of covering reach, engagement, and boosting ads this week in class, I’ve taken a particular interest in Instagram …
In our discussion during Monday’s class, we talked about what people want to see and what gets them engaged on social media. This correlates …
Kurtis Cooper- Okay, campers, rise and shine, and don’t forget your booties ’cause it’s cooooold out there today. That’s right, woodchuck-chuckers it’s… GROUNDHOG DAY! It’s …
Stacia Betley, MBA student in Sustainability I have a passion for traveling. Not traveling to escape or relax, but to challenge myself. I travel to …
Stacia Betley, MBA in Sustainability Rachel Pohl is an artist, adventurer, humanitarian, and environmentalist. With almost 70k followers, the stories and photos she shares impact …
Influencers are the future of social media marketing. According to a Business Insider article, influencer marketing is set to become a $2 billion industry by …
By: Cydney Chelberg (@cydneycay) Congratulations #SOJCssm, we survived another winter term! I would like to give a big thank you to professor Kelli Matthews …
By Sean Thornberry (LinkedIn, Twitter, Instagram) There are different reasons people quit their job to make money. They could have simply got a new job …
By: Charissa Corlies (@CharissaCo) Can we all first take a moment to think back to when the # meant so many other things. Ah simpler …
By: Julia Hofmann @juliahofmann9 So, throughout class a buzzword that has been dropped more than a couple times is, “influencer.” Now, some of you might …