Liam Payne and The Power of the Interview
by By Addison Nuttbrock All press is good press, right? In a sense it is true but the press also has the ability to completely shift …
5 Different Ways Companies Can Create Authentic Pride Month Campaigns
By: Laura Wallace June is known as Pride Month which celebrates and raises awareness for the LGBTQ+ community. All types of businesses are encouraged to …
TikTok Fuels Overcomsumption and Here’s Why
By Kelsey Munger It’s no secret that TikTok has taken over as one of the most popular social media apps of the decade. With over …
Depop Sellers = the new gentrification of thrift stores?
By Amanda James For decades, thrift stores have been a way for people to find clothing that they might otherwise not be able to afford. …
The Importance of Authentic Influencers
By Alex Forsyth Authenticity has become one of the main pillars that separate good brands from bad brands. Brands are no longer entities that’s sole …
How Tik Tok Empowers Small Businesses
By Liam Helberg When Tik Tok took over the social media world during the COVID-19 pandemic, people were not sure how long the trend would …
Unpacking Influencer Brand Trips
By Kennedy Gregory In the past few years, many brands have taken their collaborations with influencers to the next level: vacations. Brand trips are when …
How TikTok is used to talk about Racism
By: Alina Williams Listen to “How TikTok is used to talk about Race” on Spreaker. Discussed in this podcast is how the users of the …
Legacy In Sports
By: Griffin Silverman Legacy in sports is an interesting topic. Many may argue that players with a strong legacy are granted advantages within the rules …
Taylor vs. Kanye: The Story Behind the Beef
By: Mira Eagan As a Taylor Swift fan, social media has been one of the most effective ways I’ve kept up with her life. While …