Mock Campaign: HOKA Organizes Shoe Giveaway in Honor of National Running Day
by By Tatum Mundy With its unique chunky midsoles and vibrant colors, HOKA has quickly become one of the leading shoe brands among runners and those …
Tag: social media
Five Ways to Be a Good Influencer
By Jane Nyman Build your Brand Your personal brand as an influencer serves a similar purpose as a traditional company. So, to begin you will …
TikTok’s Unpredictable Algorithm
By Breann Miller It’s a common occurrence to see comments or posts questioning how you somehow got onto a certain ‘side’ of TikTok. Right now, …
Eggo Demonstrates the Importance of Empathy
By Marcella Jones During the week, I came across an Eggo case study published on PRWeek titled “Why Eggo Gave 1,000 Parents Money to Hire …
Unleashing your creative narrative: How to use Instagram Reels to tell compelling brand stories
Photo by cottonbro studio: https://www.pexels.com/photo/person-holding-black-iphone-7-5053738/ By Eva Camacho Short-form video has risen in popularity on social media. Many social platforms are short-form video-based or include …
Why Movie Studios Shouldn’t Submit to Social Media Suggestions
By Jason Nasser-Marsh In the age of social media, movie studios have the unprecedented opportunity to directly hear how their audiences feel about a film …
The End of Influencers at the Met Gala
By: Gabrielle Gibson The first Monday in May is the most iconic day of the year for those that love fashion. The Met Gala attracts …
The Fall of Social Media?
By: Jack Berenson For many of us college students, we’ve grown up with social media for nearly our entire childhood. It’s become second nature to …
YouTube vs. TikTok: Which Platform is Better for Creators?
By: Jaleh Wooten With the introduction of TikTok in 2016, there was a debate on how it would stand against YouTube as both companies are …
A Financial Renaissance or Social Media Scam?
By Tyler Morrison The Covid lockdowns left most people across the United States with more time than they knew what to do with. With Covid19 …