How ‘Gen Z’ Social Media Interns Are Winning the PR Game
by By Natalia Pruklang The big mystery every one wants to know is who runs their favorite brand’s social media accounts. From Duolingo to the MLB, …
Tag: public relations
PR Stands for “Precise Rhetoric:” A How-To Guide for Careful Communication
By Anna Mueller When a young person thinks of PR, they might think, “PR package.” They might think, “PR relationship.” Public relations, though, is not …
PR Moves I Would Make… if I was @GirlBossTown
By Rachel Fredericks Robyn DelMonte, better known as @GirlBossTown, is the queen of PR on TikTok. Self-proclaimed “the Internet’s agent”, she built a personal brand …
A 3-Step Guide on How to Reach Out to Influencers
By: Ashley Robinson Influencer marketing on social media is so hot right now! According to Statista Research Department, the global influencer market value will increase …
The Climate Crisis
By Justin Altenhofen Impacts of wildfires are causing harm worldwide and have made significant negative effects all across the world. Just this past two years, …
Under the Influence: Why PR is Heading Towards Influencer Marketing
By Camryn Miyahira As the focus on online connection becomes more apparent, businesses are starting to take notice of how to build relationships with their …
Crisis Management
By Daymon Standridge In class recently, we’ve been discussing the idea of the big boardroom question to ask when a new idea is pitched and …
Ethics or Reckless? Are you monitoring what you post?
By Elyssa Dziwak | February 4, 2019 Transparency, anonymity and respecting others are the golden rules that public relations professionals like to emphasize when dealing …
Listen More. Talk Less.
By: Rhea Gates Twitter: @RheakaiGates Social. Media. Crisis. Three words no PR professional can hear or utter without an inevitable cringe. Unfortunately, social media …
8 Things to Include in your Social Media Editorial Calendar
By Andrea Harvey Editorial calendars are necessary in getting the most out of your social media accounts. You’ll want to plan and schedule your posts a …