Scrolling, Shopping and the New Economy of Impulse
by TikTok Shop turned every scroll into a shopping trip. The result? More impulse buys, consumer fatigue and a growing environmental cost we’re just starting to understand.
Strategic Social Media at the SOJC
TikTok Shop turned every scroll into a shopping trip. The result? More impulse buys, consumer fatigue and a growing environmental cost we’re just starting to understand.