The Periodic Fable: The Ordinary’s Approach to Beauty Myths
by By: Avery Brickman In an era of beauty trends that promises “glass skin,” a “poreless” effect, and “miracle results,” The Ordinary has established its identity …
Tag: beauty
How e.l.f. Cosmetics Stays Relevant
By Kate Wischhover Cosmetics brand, e.l.f. is no newcomer to the beauty industry. Founded in 2004, e.l.f. Cosmetics, an acronym for eyes, lips, face, has …