Social Media: Crisis Communication Preserver or Buster?
by By: Sijie Jessie Li How would you feel when you get this text message after knowing you just lost your family because of an air …
Social Media: The Crisis Communication Life Preserver
Makenzie Hammond (@kenziehammond) Over the course of the term, we have learned that there are inherent risks when using social media on behalf of an …
A Supersized Ethical Dilemma
By: Kayla Gordon What happens when an individual’s curated self, with upward of 20 million Twitter followers, becomes an ethical dilemma? NBA All-Star LeBron …
The Art of the Social Media Apology
By: Drew Forrest Twitter:DrewJF1 Instagram: DrewJF_ Your cursor hovers over the post button. The classic 21st century question arises: to post or not to post? …
Ethics in social media
By Andréa Harvey, Natalie Mangan and Kira Hoffelmeyer The main lesson I learned from our discussion on transparency was the value of being proactive rather than …
Is Native Advertising Inherently Unethical?
By: Alexander Cano @shaggycano Twitter & Instagram What: “Native advertising is a form of online advertising that matches the form and function of the platform …
The Importance of Transparency vs. Authenticity
By Christina Roach (@bbambilove) It seems most often when speaking about business practices via social media, consumers automatically jump to the conclusion that businesses being …
Social Media Ethics
By Cody Koenig (@koenigcody) Who determines what is ethical on social media? Most of the time when I post on social media, I’m my own …
Transparency & Ethics in the Social Media World
By Rhianna Gelhart (@RGelhart) Transparency and Ethics go hand in hand when it comes to businesses and their practices. In order for a company to …
Transparency in Social Media
By Sara McCauley @saramccauley7 & Nici Bentivegna @nicibentivegna On April 21st, our class discussed the importance of transparency, especially for companies, on social media. We …