The ‘Honesty’ App
by Maddie Landers @maddielanders22 It is 2018 and cell phones are a teen’s best friend. In fact, it is where they reach their thousands of closest …
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Carmen Hill: Content Matters
By Darin Shelstad Carmen Hill joined us in class this week to discuss content marketing and strategy. She is a Marketing Director for Connective DX so …
Q&A With Carmen Hill: Strategic Storyteller and Content Mixologist
By Sophie Lair Journalist, writer and marketer, Carmen Hill has decades of experience in content strategy. She believes that “content is more than collateral—it’s a …
So You Need a Strategy for Your Social Media?
By: Darin Shelstad Here are some pointers to get you going in the right direction: Use social media wisely and ensure your strategy tackles challenges. Don’t …
Censorhip, Bots and an Internet Troll Army, OH MY!
By: Sasha Martczyanov Last week, we had the pleasure of having Anna Kluyeva lead the lecture in our Strategic Social Media class. As students living …
Instagram Makes Its Way to the Top
By: Sophie Wenet I don’t know about you, but I am on social media constantly. I am consistently looking to see what is going on …
Top 5 Ways to Use Twitter for Professional Networking
By: Aysia Kezerian While LinkedIn may be the first thing that comes to your mind when it comes to professional networking, Twitter can also be …
Ethics in social media
By Andréa Harvey, Natalie Mangan and Kira Hoffelmeyer The main lesson I learned from our discussion on transparency was the value of being proactive rather than …