Bot or Bought?
by By Kyra Lindsay How can you tell which influencers are actually influential or who might actually have false content or misleading following? Looking back at …
Category: Uncategorized
Twitter Summary 2/19/2020 Data + Messages
By: Cassidy Stevens Bill Calder and Jenna Glabreath of WE Communications came to speak in class on Wednesday about all things data and messages. Calder …
How Brands Can Reach Optimal Engagement
Alyssa Newsom- Do you put thought into “liking” a post on social media? Do you consider the effect that your engagement will have on that …
For The Love of Dogs
Written by: Lauren Cheever Every year on Valentine’s Day, singles are plagued by reminders of their relationship status. Advertisements and social media posts are rampant …
Valentine’s Day: Showcasing Self-Love
The trend from celebrating being in love and romance is leaning toward promoting campaigns celebrating self-love (or at least, not being in a relationship). some great examples from 2019 should be highlighted.
Twitter Summary: 2/10/20 Social Media Audit
By Evan Spisla, Josie Ruff, Tylar Blansett, and Jason Jantz Our week 6 kicked off quite differently from a normal class — with an extensive …
How Weight Loss programs Can Damage Body Image
By Klaire Olson Weight loss companies like Flat Tummy Co emotionally appeal to consumers and exploit body image standards. While the current generation is making …
Ethics and Permanence: Social Media and a Country in Mourning
By: Brandon Yee As the news of Kobe Bryant’s death spread across various news outlets almost two weeks ago, a cascade of posts flooded social …
When is the Right Time to Break Tragic News?
By: Bridget Kraus How soon after a tragic event happens should news outlets be able to post publicly about them? It seems as though certain …
Twitter Summary: 2/5/20 Social Media Ethics & Crisis Management
By Sara Espinosa, Sarah Naciri, Anushka Pawashe, Jack Ritt and John Wright We spent the second class of Week 5 talking more about the ethics …