Social Media Fail: A Gamble Worth Taking?
By: Anthony Ebel Hot off of last class discussion in ethics and social media, I thought it would be good to highlight a social media …
Strategic Social Media at the SOJC
By: Anthony Ebel Hot off of last class discussion in ethics and social media, I thought it would be good to highlight a social media …
By: Mary Edman, Ty Hancock, Brandon Yee & Katie Zurbrick Today during class we discussed social media ethics and the secret to social media success. …
By Yujun Mei From 1995, Subaru found that the gay and lesbian communities should be the large group of consumers. With this regard, Subaru took …
By Connor Nolan Influencer marketing has been praised as a way to communicate a brand’s message to a specific target audience, through a trusted source …
By: Penny Barnes, Hannah Miller, Ramsey Sullivan, Jessica Klockman and Katie Corah In class on Wednesday we discussed the power of influencers. When we think …
On January 27 we ran the class discussion through the Twitter hashtag, #SOJCssm. During this class, we discussed network analysis. We focused mainly on social …
By: Jessica Klockman One of the greatest basketball players in history, Kobe Bryant, passed away this Sunday leaving many in shock and disbelief. Even after …
By: Katherine Corah Celebrity deaths as told on social media platforms have really transformed the way news gets conveyed to the public. Earlier this week, …
The overall theme of the class session was personal use, empathy, trolls, and the mob mentality. Professor Kelli Matthews started the conversation by saying that …
On Monday, January 13th we had our Twitter day for the J480/580 Strategic Social Media class. The topics discussed during class included the properties of …