Twitch: Engaging your target market via Influencers
by by: David Gugliottiwww.linkedin.com/in/DavidGMBA Twitch is currently one of the largest streaming platforms in the world. Primarily catering to gamers and esports, Twitch has expanded into …
Category: Student Posts
The Influencer Effect
by By: Casi Jackson Social media influencers have made their presence known in the world of marketing. Although this form of marketing has become more prevalent, …
Being a Nano-Influencer On UO’s Campus.
By: Kaytlyn Lozano One brand that utilizes “nano influencers” (as discussed in Thursday’s class) is VS PINK and I am proud to say that I …
Knowing Your Network
By: Kirbi Campbell Networking: “the action or process of interacting with others to exchange information and develop professional or social contacts.” In other words…the most …
Search-ability
By: TJ McCourt In the word we live in today, everyone and anything is searchable. With the simple Google search bar you can find almost …
You Can’t be an NBA Fan in 2019 Without Twitter
By: Amador Nazarov Woj. Shams. To most, those two words do not hold much meaning, but to NBA fans they are two names that are …
A New Kind of Influencer
By Bella Conferti When I hear the word “influencer,” I automatically think of Instagram. I picture celebrities such as Kendall Jenner and Gigi Hadid promoting …
Connecting to Audiences with Big Data and Core Values
By: Bodie Crist During his guest lecture last week, Dave Markowitz discussed the potential applications of big data and how it could influence the way …
Influencers: Should they be Trusted?
By Carolyn Riesinger | January 25, 2019 It’s no secret that social media is changing how companies earn business and interact with consumers. So, in …
Recruiting with AI
By Nikki Heaston This week our class was introduced to Frrole DeeperSense. Frrole specializes in building the social web that can provide clients with predictive …