Ethics in social media
by By Andréa Harvey, Natalie Mangan and Kira Hoffelmeyer The main lesson I learned from our discussion on transparency was the value of being proactive rather than …
Is Native Advertising Inherently Unethical?
By: Alexander Cano @shaggycano Twitter & Instagram What: “Native advertising is a form of online advertising that matches the form and function of the platform …
The Importance of Transparency vs. Authenticity
By Christina Roach (@bbambilove) It seems most often when speaking about business practices via social media, consumers automatically jump to the conclusion that businesses being …
Social Media Ethics
By Cody Koenig (@koenigcody) Who determines what is ethical on social media? Most of the time when I post on social media, I’m my own …
Transparency & Ethics in the Social Media World
By Rhianna Gelhart (@RGelhart) Transparency and Ethics go hand in hand when it comes to businesses and their practices. In order for a company to …
Transparency in Social Media
By Sara McCauley @saramccauley7 & Nici Bentivegna @nicibentivegna On April 21st, our class discussed the importance of transparency, especially for companies, on social media. We …
The Greenwashing Threshold
Katie McGuigan | @knmcguigan At a time where brand transparency is vital to building long-lasting customer relationships brands are constantly working to connect with their consumer’s values. And …
Transparency is Key
By Bri Briggs | Twitter Dear corporations, Social media platforms have bridged the gap between us. Whether this is a good or a bad thing …
Be Transparent or Die Trying
By: Sara McCauley Follow me on Twitter or LinkedIn! Transparency is key for any company, organization or non-profit to succeed on social media. It is …
The Curated Self on Social Media
By: Tatiana Skomski When you think of a curator often times you think of someone who works in a museum or art gallery. This idea has transformed …