When Social Media Gives You Lemons, Make Lemon8?
by By Whitney Conaghan While United States lawmakers debate a TikTok ban, Lemon8, owned by TikTok’s parent company ByteDance, is peeling back the layers of traditional …
Category: Student Work
Tips for the Food & Beverage Industry on TikTok
By Mackenzie Knutson With TikTok changing the way of advertising and digital marketing, I want to acknowledge the possible growth it can provide for the …
Dune: Sands of Destiny
By: Brennan Furber The nerd life is often a disappointing one. As a lover of all things science-fiction, nothing would make me happier than to …
4 Steps to Skyrocket Your Restaurant’s Socials
By Jason Nasser-Marsh “The phone eats first” is part of our cultural vernacular for a reason. At this point, we are all pretty used to …
Mock Campaign: HOKA Organizes Shoe Giveaway in Honor of National Running Day
By Tatum Mundy With its unique chunky midsoles and vibrant colors, HOKA has quickly become one of the leading shoe brands among runners and those …
How to Improve Your Social Media Content Strategy
By Leah Stone Social media has become an essential part of our daily lives, and it’s also a great platform to connect with others and …
How To Make It In The Sports Industry
By Ellie Nees If you’re anything like me, you understand how terrifying the idea of trying to make it big in the sports world is. …
How to rise above cancel culture
By Alyssa Ignacio If you’re going to start a career in social media, you need to consider the consequences of certain actions. Online audiences will …
Eggo Demonstrates the Importance of Empathy
By Marcella Jones During the week, I came across an Eggo case study published on PRWeek titled “Why Eggo Gave 1,000 Parents Money to Hire …
Unleashing your creative narrative: How to use Instagram Reels to tell compelling brand stories
Photo by cottonbro studio: https://www.pexels.com/photo/person-holding-black-iphone-7-5053738/ By Eva Camacho Short-form video has risen in popularity on social media. Many social platforms are short-form video-based or include …