Astro-turfing: Wrong or Brilliant?
by Posted by: Marley McIntosh We’ve all seen it before — some random Instagram account gains thousands of followers overnight or a tweet gets way more …
Author: SSM Student
The Ethical Dilemmas of Social Media
Posted by Gabe Ovetz Have you ever encountered the phrase, “I saw it on the internet, so it must be true”? Modern social media ethics …
The First Ever ‘Brand Bowl’
Hayden Skoch- If you are anything like me I would venture to guess that you watched at least a portion of the Super Bowl. Whether …
The Influencers Shadow
Kurtis Cooper- Okay, campers, rise and shine, and don’t forget your booties ’cause it’s cooooold out there today. That’s right, woodchuck-chuckers it’s… GROUNDHOG DAY! It’s …
It’s a Small World After All
Authors: Stacia Betley, Keeley O’dougherty, Jesse Walker Twitter summary for the class discussion on 1/31/2018. Gabriela Zago was a guest speaker on Wednesday’s #SOJCssm class. …
Why We Connect
Jerome Pizzelli- Have you ever heard this saying before? I know Mike’s brother’s, college roommate’s, best friend’s uncle or something similar? At first glance this doesn’t really …
Traveling & Influencers
Stacia Betley, MBA student in Sustainability I have a passion for traveling. Not traveling to escape or relax, but to challenge myself. I travel to …
Full Interview with Influencer, Rachel Pohl
Stacia Betley, MBA in Sustainability Rachel Pohl is an artist, adventurer, humanitarian, and environmentalist. With almost 70k followers, the stories and photos she shares impact …
Social Media Influence in 2018
Posted by: Sarah Ballard. It’s now 2018 and you can basically make a career from being an online influencer and internet sensation. People of all …
The Ethical Influencer: Transparency and Information in Today’s Social World
Influencers are the future of social media marketing. According to a Business Insider article, influencer marketing is set to become a $2 billion industry by …