Audits in the social media sphere
by By: Jaira Chaffee Social Media Audits are essential in determining the success of a social media network or presence. The reason for this is because …
You’ve never audited yourself?
By: Rebecca Rhodes Although the word ‘audit’ is often daunting and usually elicits groaning, it really is just a process of examination. Just like it’s …
Find Your Customers Online
Online games and communities have long been the realm of loners, losers and nerds. Today, they have evolved into large groups of people doing good …
Real Life > Second Life
Second life is lame as hell — Carhenlo///HENNEC (@TrillMittRomney) May 15, 2015 When I tweeted this in class, I expected it to be rhetorical- just …
Virtual Worlds with Donna Davis
Donna Davis is the director of the Strategic Communication Master’s program at the University of Oregon’s Portland campus. She has spent the last few years …
Get Out There and Blog: Tips from Gini Dietrich
Gini Dietrich, CEO and founder of marketing and communication firm Arment Dietrich, and author of popular PR blog Spin Sucks, paid a visit to our …
Anna Kluyeva on International Social Media from a Russian Perspective
By: Rebecca Rhodes, Michael Eiden and Christina Roach In class on Tuesday, Emeritus SOJC Professor Anna Kluyeva engaged us on the topic of international social …
Calm down, it’s probably not as bad as you think
By Lauren Garetto Crisis. Something no business wants to encounter, and something we all hope they try to avoid. But do businesses really do their …
The Undercover War on Activism and Advocacy in Russia
By McKenzie Boyle Social Media has become an important tool in the world of activism and advocacy. It gives people outside of traditional media platform …
Social Media Restrictions Around the World
By Bryna Geary Today’s class with guest speaker, Anna Klyueva, made me appreciate the amount of social media freedom we have in the United States. …