Digital Advertising with Kayla Glanville
by By: Tatiana Skomski, Lauren Garetto, Sophie Lair, Anna Williams Today we got to Skype with University of Oregon graduate Kayla Glanville who currently works at Twitter. Kayla …
Category: Twitter Summary
Social Media Strategy and Planning Twitter Summary
By Ashley Carter In Strategic Social Media this week, we discussed the beginning stages of strategic social media planning and strategies. On Tuesday, we began …
The Ins and Outs of Content Strategy with Carmen Hill
By Lucia Estrada (@luchia2016), Jordan Hathorne (@JordanHathorne), and Rudy Omri (@rudyomri) This week in Strategic Social Media, Carmen Hill, Director of Marketing at Connective DX, …
How to Audit with William Crane
By: Danielle Horn, Deanna Borocz and Alysia Kezerian In class on Tuesday, we all were able to hear from the wonderful William Crane, a skilled …
Virtual Worlds with Donna Davis
Donna Davis is the director of the Strategic Communication Master’s program at the University of Oregon’s Portland campus. She has spent the last few years …
Anna Kluyeva on International Social Media from a Russian Perspective
By: Rebecca Rhodes, Michael Eiden and Christina Roach In class on Tuesday, Emeritus SOJC Professor Anna Kluyeva engaged us on the topic of international social …
Gini Dietrich Covers Everything
By Nicole Lygo In class on Thursday, we heard from Gini Dietrich, CEO and founder of Chicago-based marketing and communication firm Arment Dietrich, and author …
Oh Where Oh Where Does This Media Go?
By: Bri Briggs and Alexis McNeal During class on Tuesday May 5, 2015, we talked about where businesses should be on social media. Reflecting back …
Crisis Communication on Social media
By Sijie Li and Henry Cromett On Tuesday, April 28th, we had a good discussion about the relationship between social media and crisis communication. Once we got …
Crisis Communications with Melissa Agnes
By Bryna Geary and Jennifer Vance This week we discussed crisis communications and crisis management in relation to social media platforms. After examining several real …