Strategic Social Media at the SOJC
By: Lucia Estrada In December, Ad Week named top-ten brands that claimed either boomed or busted via social media during the 2014 year. (http://www.adweek.com/news/technology/which-brands-boomed-and-which-ones-busted-social-media-year-161893) As …
By: Hallie White The first part of our final project for the course is to monitor our client’s social media presence. We are tasked to …
By: Michael Eiden Social media analytics have become an important tactic for businesses to analyze its social media practices. This is an excellent way for …
By: Jaira Chaffee Social Media Audits are essential in determining the success of a social media network or presence. The reason for this is because …
By: Rebecca Rhodes Although the word ‘audit’ is often daunting and usually elicits groaning, it really is just a process of examination. Just like it’s …
Online games and communities have long been the realm of loners, losers and nerds. Today, they have evolved into large groups of people doing good …
Second life is lame as hell — Carhenlo///HENNEC (@TrillMittRomney) May 15, 2015 When I tweeted this in class, I expected it to be rhetorical- just …
Gini Dietrich, CEO and founder of marketing and communication firm Arment Dietrich, and author of popular PR blog Spin Sucks, paid a visit to our …
By Lauren Garetto Crisis. Something no business wants to encounter, and something we all hope they try to avoid. But do businesses really do their …
By McKenzie Boyle Social Media has become an important tool in the world of activism and advocacy. It gives people outside of traditional media platform …
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