Personas Personalized

By: Kelly Thackery Today’s blog post features a strategic social media podcast on how to create effective marketing personas in the B2C marketing space. Highlights of this podcast include a brief introduction to esteemed author and B2B marketing professional Amber Naslund as well as some awesome B2C tips, tricks and tools from University of Oregon’s own Doug Wilson.

Podcast link:
Personas Personalized

Amber Naslund:
Twitter
Linkedin

Doug Wilson:
Linkedin

Nielsen Claritas site:
Nielsen Claritas

Author:
Twitter
Linkedin

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