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Student Posts

#SOJCssm Class Dismissed

By: Cydney Chelberg (@cydneycay)   Congratulations #SOJCssm, we survived another winter term! I would like to give a big thank you to professor Kelli Matthews (@kmatthews) and to all of my fellow students for making the cold, rainy Monday mornings less painful with engaging strategic social media talk and a highly entertaining, GIF-filled Twitter feed. For reference, in case you…read more
Student Posts

Do Quit your Day Job: the Social Media Influencers that are Making Millions, One Post at a Time

By Sean Thornberry (LinkedIn, Twitter, Instagram) It seems like there’s not an hour that goes by without someone posting a multi-level marketing scheme or some affiliate product on social media. I’ve become so accustomed to these posts that I’m subconsciously scrolling past without giving a second thought to what they contain. This new trend isn’t without merit however. Companies have…read more
Student Posts

#Hashtagology 101

By: Charissa Corlies (@CharissaCo) Can we all first take a moment to think back to when the # meant so many other things. Ah simpler times those were. Then 2007 happened. The first iPhone was released, Keeping Up With The Kardashians premiered, and Google’s Chris Messina had an idea that would connect communities all over the world. What began as…read more
Student Posts

Not an #Ad

By: Julia Hofmann @juliahofmann9 So, throughout class a buzzword that has been dropped more than a couple times is, “influencer.” Now, some of you might be wondering what’s an influencer; well an influencer is someone on social media with a large following, or simply someone on social media who has influence over their audience. Some examples would be, the Kardashians,…read more
Student Posts

#TwitterIsOverParty

By: Olivia Determan @oliviadeterman I don't know if you noticed, but Twitter hasn’t been doing so hot this past couple of years. Your first clue was when Twitter decided to close Vine. Lots of users were confused and upset that their favorite 6-second pastime was shutting down, and a lot didn't understand why. The reason? It wasn’t making any money. Other…read more
Twitter Summary

Life in the Second Life

A recap of the #SOJCssm Twitter conversation 1/22/17-1/23/17 By Amanda Lam (@amandaaalam), Desiree Dahlson (@desireedahlson)and McKenzie Edgar (@McKenzieEdgar23) This week must’ve been an extra special one because it was our first Monday lecture of the term and we also had the privilege of hearing Donna Davis (@dzdavis) speak about virtual worlds and Second Life. Donna is the director of the strategic…read more
Twitter Summary

Gatekeepers and Gratification

A recap of the #SOJCssm Twitter conversation 1/17/17-1/18/17 By Chandler Baker @bakechan21, Katy Edgington @KatyEdgington and Sarah Johnson @surruhjean In today’s world, everything revolves around social media. When we wake up, most of us check our phones. Whether it be for entertainment purposes, out of habit or to stay updated on the news, there is always a reason to access…read more
Student Posts, Uncategorized

Top 5 Ways to Use Twitter for Professional Networking

By: Aysia Kezerian While LinkedIn may be the first thing that comes to your mind when it comes to professional networking, Twitter can also be of great use when it comes to connecting directly with different companies and corporations. Here are 5 simple ways to maximize your use of Twitter to expand your professional network: Follow, follow, follow - Follow…read more