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Student Posts

Constructing Your Persona

By: Lola Butcher Constructing Your Persona Photo: Lola Butcher When it comes to personas the possibilities are endless. Building a persona, or multiple in this case, to epitomize your business is a key component to humanizing your brand and making it more relatable in order to represent your audience. In order to make an effective persona, the following elements are…read more
Student Posts

Social Media & Technology Take Over: A Blessing Or A Curse?

Brianna Martin: j480 Today's various social media platforms allow for connection and interaction beyond belief. In many instances, technology provides us accessibility, opportunity, and imagination that reality simply cannot. On the contrary, we see the overconsumption and overuse of technology and social media poisoning multiple aspects of individuals' real lives. This brings upon the question: Is the prominence of social…read more