social media

Student Posts

5 Takeaways From This Class

By: Craig Garcia (@shaggycano) Virtual high-five’s and congratulatory pats on the back to each and everyone of us! I’m technically suppose to be writing some in-depth blog about measuring analytics, but in the name of summer, and since all of our brains are completely fried (and I might legitimately pass out if I type the word “analytics” again) I decided…read more
Twitter Summary

Editorial Calendars For Beginners

By: Cody Koenig  What exactly is a social editorial calendar? According to Digital Journalist, Olsy Sorokina, a social media editorial calendar is an effective way to organize and create content for social media platforms, as well as efficient way help develop your editorial strategy. Throughout this term, we’ve talked about editorial calendars several times. But what purpose do they serve?…read more
Student Posts

8 Things to Include in your Social Media Editorial Calendar

By Andrea Harvey Editorial calendars are necessary in getting the most out of your social media accounts. You'll want to plan and schedule your posts a couple months in advance to ensure they reflect your goals. A thriving social media presence requires daily posting. So what sort of posts should you fill your editorial calendar with? Here are some ideas to help guide you…read more
Student Posts

Social Media Analytics: What Story Do They Tell?

By: Michael Eiden Social media analytics have become an important tactic for businesses to analyze its social media practices. This is an excellent way for businesses to see if its current social media strategy is doing well, and what they made need to improve on in the future. The question is: what story does social media analytics tell? Using analytics can…read more
Student Posts

Bloggers are the New Influencers

By: Danielle Horn Bloggers have become the wanted insider and trustful voice instead of the unwanted guest, which they were viewed as a few years back. Recently bloggers have been must haves at runway shows and grand opening parties as bloggers have become the new influencers. Influencers are people with a mass amount of followers on any social media platform that…read more