social media

Student Posts

Ghost Blogging: Ethical?

Photo by Jesus Kiteque on Unsplash Post by: Ani Clifford   We’ve all heard of ghost tweeting, but there is a less known version of this called ghost blogging. This is often where a social media team writes on behalf of an executive member of a company. The question is, is this ethical? There are many discussions on whether or…read more
Twitter Summary

Be the Voice in the Room

Authors: Kristle Saneewong, Gabe Ovetz, Brian Willison, Kenden Blake Our team was responsible for managing the class conversation on Twitter using the class hashtag #SOJCssm on Monday, February 5. During the three days around class (Pre, Day-Of, and Post), there were 44 tweets using #SOJCssm, with 34 coming on the actual day of class. Our team shared six background articles the…read more
Student Posts

The Influencers Shadow

Kurtis Cooper- Okay, campers, rise and shine, and don't forget your booties 'cause it's cooooold out there today. That's right, woodchuck-chuckers it's... GROUNDHOG DAY! It's Punxsutawney Phil’s big day, the day we wait for all year to hear if the little marmot has seen his shadow. A shadow, something we definitely take for granted day after day. We forget that…read more
Student Posts

The Ethical Influencer: Transparency and Information in Today’s Social World

Influencers are the future of social media marketing. According to a Business Insider article, influencer marketing is set to become a $2 billion industry by 2019. This represents massive growth for influencers. With this, comes more power and sway over respective industry trends and purchases. Having this influence (no pun intended) means more responsibility and expectations that they need to…read more

The ‘Honesty’ App

Maddie Landers @maddielanders22 It is 2018 and cell phones are a teen's best friend. In fact, it is where they reach their thousands of closest friends and where their friends reach them. However, not everything received is always friendly. With a multitude of popular social media mediums from Facebook, to Instagram, to Snapchat and beyond, perhaps one of the easiest apps…read more
Twitter Summary

Bullying and Boycotts: A Class Discussion

The Twitter feed was fire, with non-stop updates coming through. Why? Because we were discussing bullying and boycotting brands. It all started with Justine Sacco.  After sending out this Tweet, the internet went crazy, and the pitchforks came out. It was up to us to discuss if Sacco was bullied and if she deserved the repercussions she received - and people…read more