social media strategy

Student Posts

#SOJCssm Class Dismissed

By: Cydney Chelberg (@cydneycay)   Congratulations #SOJCssm, we survived another winter term! I would like to give a big thank you to professor Kelli Matthews (@kmatthews) and to all of my fellow students for making the cold, rainy Monday mornings less painful with engaging strategic social media talk and a highly entertaining, GIF-filled Twitter feed. For reference, in case you…read more
Student Posts

Do Quit your Day Job: the Social Media Influencers that are Making Millions, One Post at a Time

By Sean Thornberry (LinkedIn, Twitter, Instagram) It seems like there’s not an hour that goes by without someone posting a multi-level marketing scheme or some affiliate product on social media. I’ve become so accustomed to these posts that I’m subconsciously scrolling past without giving a second thought to what they contain. This new trend isn’t without merit however. Companies have…read more
Student Posts, Twitter Summary

Thinking on your feet, moving authentically.

A Recap of the #SOJCssm Twitter Conversation 1/10/17-1/11/17 By Kelly O'Shaughnessy @westcoastarheel, Joey Jaraczewski @joey_jjjay and Lauren Sokol @lsokol15 In our day and age, when access to knowledge is a click away and access to conversation is a tweet away, we are all amateur social media managers. Becoming a professional social media manager seems as easy as lifting tips from Hootsuite or Bufferapp…read more
Student Posts

To Plan or Not To Plan – There Is No Question

By Valerie Wiebmer (@valeriewiebmer) To Plan. Planning and organization are key in many different aspects of life, especially in the business environment, and can often be the deciding factor between success and failure. One of the main reasons people, and more commonly businesses, are scrutinized for failing on social media is because they posted something without thinking in the heat of…read more