Hit “Delete” All You Want, Email Marketing is Still Alive and Well
by By Katie Zurbrick@zurbyy This last weekend, I met someone with over 15,000 unread emails in his inbox. As someone who is admittedly very type A …
Tag: engagement
How Brands Can Reach Optimal Engagement
Alyssa Newsom- Do you put thought into “liking” a post on social media? Do you consider the effect that your engagement will have on that …
Virtual Worlds Create Access and Connection
By Ali O’Shaughnessy It’s easy to associate virtual worlds with escapism. I probably make that connection because of my own experience. When I was going …
VR: The Ultimate Empathy Machine
By Keeley O’Dougherty In his 2015 TedTalk, Chris Milk tells the story of his mission to create the ultimate empathy machine. As a well-established …
New Life in Second Life
By: Milla Hansen, Josh Hoffman, Steve Karandy, Alli Utti The guest speaker in today’s class was Dr. Donna Davis! She spoke about Virtual Reality and blew our minds. Dr. …
Virtual Reality is Becoming Actual Reality
By: Milla Hansen As technology is advancing, things that seemed to be untouchable are now at our fingertips. Virtual Reality is one of those. Although …
Reaching Post-Millennials in Advertising: Checking-in with Instagram
By: Céline De Clercq In the process of covering reach, engagement, and boosting ads this week in class, I’ve taken a particular interest in Instagram …
Updating-more harm than good?
In our discussion during Monday’s class, we talked about what people want to see and what gets them engaged on social media. This correlates …
Twitter Firestorms: Bullying or Not?
By: Morgan Wilkes We see it all the time on Twitter. The “Show This Thread” option that unveils hundreds, sometimes thousands of replies filled with …
Do Quit your Day Job: the Social Media Influencers that are Making Millions, One Post at a Time
By Sean Thornberry (LinkedIn, Twitter, Instagram) There are different reasons people quit their job to make money. They could have simply got a new job …