Do Memes Negatively Affect Brands?
By: Julia Henson With the popularity of memes on the rise, brands love to incorporate their products in them. However, sometimes they can backfire for …
Strategic Social Media at the SOJC
By: Julia Henson With the popularity of memes on the rise, brands love to incorporate their products in them. However, sometimes they can backfire for …
By: Hannah Reinhardt The rise of social media tycoons such as Instagram, Facebook, Snapchat, Twitter and TikTok over the last decade has coincided with a …
By: Mitchell Baumann Most businesses and organizations are vulnerable to threats and will face a public relations crisis at one point or another. A crisis …
By Chloe Gile As social media activity rises, so has the concept of “cancel culture”. Nowadays, it seems that you can’t hold a platform on …
By Payton Coon [Linkedin] A – Authenticity is important because it builds trust for the consumer. If a brand’s voice, imagery, tone, and themes are …
By: Charles Lindquist Over the past year, I have stopped watching these three sports leagues all for the same reason. They are hypocrites. But, while …
By: Kendra Young Today, almost everyone around you has a social media presence. It’s become a part of our identities and reflects the most public …
By: Erin Tooley The Covid-19 pandemic has redefined productivity. When your home is not only where you rest and play, but is also your office, …
By: Jonah Boyd Brands are involved in every aspect of our daily life. From the clothes we decided to wear to the food we choose …
By Piper Bonacquist Nonprofit organizations often run on a tight budget, directing the majority of their funds towards the programs that fulfill their mission. This …