Student Posts

Becoming CEO of SEO

by Katie Birrenkott - Twitter LinkedIn Portfolio Search engine optimization (SEO) has become the epitome of what comes to mind when thinking about social media marketing. As the common social media user knows, it's all about the hashtags. We've all seen the Instagram posts with a thick layer of hashtags, including the ever popular #throwbackthursday aka #tbt. Aside from the fact that my awesome photo…read more
Student Posts

Every Degree Counts

By Shannon Elliott @shan_an_anon Before Facebook and other social media platforms began to integrate themselves into our everyday lives, communities were based off of physical communities in the "real world." However, in today’s highly interactive and online world, communities are beginning to take shape and evolve along with society. As the idea of communities expand, so does the interconnectivity of the world.…read more
Student Posts

The Growing Power of Visual Content

By Kristin Peixotto Twitter LinkedIn If you have skimmed any social media channels lately, you might have noticed the increase in visual content. It is everywhere, including video, infographics, pictures, and more. There is a good reason for this, as from 2015 to 2016 marketers use of visual content increased a whopping 130%! Why the sudden move to visual? With so much content…read more
Student Posts

Social Media & Technology Take Over: A Blessing Or A Curse?

Brianna Martin: j480 Today's various social media platforms allow for connection and interaction beyond belief. In many instances, technology provides us accessibility, opportunity, and imagination that reality simply cannot. On the contrary, we see the overconsumption and overuse of technology and social media poisoning multiple aspects of individuals' real lives. This brings upon the question: Is the prominence of social…read more
Student Posts

Are You Listening?

By: Jon Fisher  @jonnfisher I can count the number of good listeners I know on one hand. I know a lot of great talkers and conversationalists. But people who will listen and ask questions without their own agenda are truly hard to find. Sadly, it's a trait that is no longer valued. Just look at college for example. Constantly, students are being told…read more
Student Posts

Social media and social class: does one perpetuate the other?

By Ivan Hernandez Instagram & twitter: @iahl0914 Social classes are entrenched in our society. Nobody likes to talk about it or discuss it, but it’s a prominent characteristic in our society.  Economic division creates our cultural division, and the more distanced we are from each other the easier it is for elites to perpetuate the status quo, so is social…read more
Twitter Summary

What A Monday!

By Kristin Peixotto (@kpeixotto27), Rhea Gates (@rheakaigates) and Dominic Black (@dominic_black7) During class on Monday, February 13th we dove deep into social media audits and how to understand the data. Unfortunately, the class really just needed a mental health day so engagement was low. But spirits we lifted a bit when the class got to hack into the Facebook page…read more