Superbowl LVIII: An opportunity for influencer marketing to shine
By Maggie Delaney Ah, yes, the sacred American holiday is upon us. It’s Super Bowl weekend. If you’re anything like me, this may be the …
Strategic Social Media at the SOJC
By Maggie Delaney Ah, yes, the sacred American holiday is upon us. It’s Super Bowl weekend. If you’re anything like me, this may be the …
By Elizabeth Dunning In a world of serious beauty campaigns with models or celebrities marketing makeup, this CeraVe campaign with Michael Cera came out of …
By Carlie Esses In recent months, the culinary world has been set on fire by the TikTok community’s embrace of the latest food phenomenon—the chamoy …
Emily Quandt Alix Earle is a Tik Tok phenomenon who gained her fame in the fall of 2022. She consistently posted on Tik Tok about …
By Jocelyn Johnson TikTok has created numerous opportunities for artists of all sizes, but is it altering the authenticity of how we listen to music …
By Johan Jaimes (LinkedIn) The 2023-2024 NFL season has arguably been one of the most eventful in recent memory. A season filled with big moments …
By Parker Villiers Your recent feeds have probably been consumed by pretty little bows on everything you see. This is one of the newest and …
By: Katrina Block When people start listing social media apps, Snapchat is often included. Yet, their new campaign is headed with the phrase, “Less social …
April Winz As a public relations senior about to enter (hopefully) the communications workforce, I’ve been spending a lot of my time looking at job …
By Jenna Ortega The Super Bowl is the most watched sporting event in the United States every year. With the Kansas City Chiefs and the …