Student Work

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Celebrity Deaths as Told on Social Media Platforms

By: Katherine Corah Celebrity deaths as told on social media platforms have really transformed the way news gets conveyed to the public. Earlier this week, an unfortunate helicopter accident killed 9 passengers, 2 of them being Kobe Bryant and his daughter, Gianna. On Sunday, January 26, the entire country seemed to come together to mourn the loss of one of…read more
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Social Media and Mental Health

By: Trevor Shott (@TrevorShott) According to Hootsuite, 3.48 billion people (45% of the world population) now use social media in some capacity, and this number is only continuing to grow. Not only are the amount of people using these networks growing, but the time being spent on them is now up to 2.5 hours per day. In our ever-connected world…read more
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Twitter Management Summary 1/22 Listening and Monitoring

By: Jamie Dunn, Montreal Miller, Ben Cooke, and Madison Breuer In class on Wednesday, we talked about how to actively listen to the consumer, tips to narrow your internet search through keywords and how companies and their public relations team handle crisis situations. We also learned about how to examine and understand customers in their “natural habitats”. This type of…read more
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Where Video Game Developers Fail at Listening

By Evan Spisla It’s important to any industry that a brand monitors its customers. Actively listening is necessary to maintain a relationship where all parties are left satisfied. This is especially true when the success of your brand relies almost entirely on the dedication and devotion of a tight fanbase that can communicate with the click of a button.  Enter…read more
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Why we need to fix fighting in hockey and the NHL: Our kids

Written by Michael Robelli In any aspect of society, tradition is one of the most difficult things to let go. Regardless of its toxicity, tradition is often times granted a pass due to its historic importance, ability to activate nostalgia, etc. Furthermore, tradition can be particularly stubborn in the realm of sports. From family fan bases that run generations deep…read more
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The Evolution of Vlogging

By Jamie Dunn In recent years, vlogging has become one of the most popular ways to stay connected and up-to-date with the lives of celebrities, influencers, and famous YouTubers. Back in 2005, when YouTube was created, thus began the world of vlogging. YouTube made vlogs easily accessible and viewers were intrigued with the content the vloggers would post. When vlogs…read more
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A New Relationship Between Social Media and the Military Community

by: Chad Orras For decades, veterans in the military have had to deal with biases and stigmas on how they should handle themselves once they leave the military and return to everyday life. This has created a sense of urgency when it comes to the overall mental health of veterans and military members. Additionally, resources for these individuals is limited…read more
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Speaking Out Against the Majority

by Rhianna Comito Social media is a great place for people to share their thoughts, feelings and opinions about everyday life. Platforms like Twitter make it easy for people to connect on larger social issues and create communities around them. When people start to share their opinion and discourses are created, usually a dominant opinion is pervasive in mass media.…read more