Understanding the Instagram Algorithm in 2023
by By Sonja Wheaton Social media is a free and useful tool for marketing and public relations professionals to represent brands. It provides a platform for …
Category: Student Work
Seamless Transition?: Print to Online Presence
By: Isabella Barba Many traditional print organizations have taken on an online presence in an effort to adapt. Establishing an online presence allows print organizations …
How To Keep Instagram Followers Involved In Your Business Through Social Media
By Julia Wilfong There are many ways to engage followers via Instagram stories. The questions, polls, and other stickers can be used to understand many …
A Guide To Instagram Reels
By Tyler Morrison Over the last few years, short-form content has expanded across every social media platform. Consumers of social media today have much shorter …
Utilizing Instagram Story Highlights to Build Your Personal Brand
By Emily Daniels In today’s age, social media platforms exist as strong tools for both businesses as well as personal branding. Instagram specifically stands out …
How to use social media to plan a trip to Europe this summer
By Hannah Smith As summer quickly approaches, many people are preparing for their European vacation. Planning such a trip can be an exciting yet overwhelming …
From Goals to Likes: How Football Teams are Winning Over Gen Z with TikTok
By: Talaya Law In the ever-evolving social media landscape, football teams continuously seek innovative ways to connect with their audience. One platform that has caught …
The Power of User-Generated Content: A Collaborative Digital Landscape
By Lily Chrisman In the digital age, social media has been a tool that brands use to connect with their audience and create a sustainable …
The Grocery Store Social: Impacts of Media on Shopping Habits
By Sammy Harris At this point, we are all very aware of the impacts of social media—comparison, inspiration, and everything in between. One aspect that …
Creating the Perfect Mood Board: A Pinterest How-To
By Paige DeMarco If you’re not using Pinterest, you’re missing out! With apps such as Instagram and Tik Tok taking over the social media universe, …