Student Posts

Student Posts

Tips For The Nervous SOJC Graduate: Creating Your Portfolio and Preparing For Interviews

  Author: Sophia Meyer (Twitter @sophiaameyer)   Recently, I took a workshop instructed by Connie Chandler that was aimed to help students prepare for their PR portfolio review. Whether you’re a PR major or not, there were many lessons taught in this workshop that all journalism majors can benefit from as they prepare for job interviews and graduation. What follows…read more
Student Posts

Oh Metrics, You’re so Vain!

Author: Jesse Walker LinkedIn: https://www.linkedin.com/in/jesse-walker/ Stop me if you’ve heard this before, “Data-driven decision making”. Or how about this one? “Insights-focused”. Ooooh, buzzwords! Don’t get me wrong, I love data and it’s definitely a best practice to make decisions based on data and insight. However, I believe there is a fine line between the right data and data that is…read more
Student Posts

Ethics in Social Media-Application: Donald Trump

By: Samantha Nadel Feature image: Courtesy of Gage Skidmore In my opinion, there is no other individual who more clearly exemplifies the topics covered during our class discussion of ethics in social media than our president, Donald Trump. At a time where sexual misconduct is one of the most prevalent social issues facing our culture today, it is no wonder…read more
Student Posts

Staying on Your (Twitter) Toes

By Kenden Blake Earlier this week in class, we talked about the importance of businesses and brands finding a consistent frequency for posting content, but it can be just as important for these players to stay close to the conversation and react when necessary. During sporting events that garner a global audience like the Super Bowl, the Olympics, or the…read more
Student Posts

Ghost Blogging: Ethical?

Photo by Jesus Kiteque on Unsplash Post by: Ani Clifford   We’ve all heard of ghost tweeting, but there is a less known version of this called ghost blogging. This is often where a social media team writes on behalf of an executive member of a company. The question is, is this ethical? There are many discussions on whether or…read more