Student Posts

Student Posts

#TwitterIsOverParty

By: Olivia Determan @oliviadeterman I don't know if you noticed, but Twitter hasn’t been doing so hot this past couple of years. Your first clue was when Twitter decided to close Vine. Lots of users were confused and upset that their favorite 6-second pastime was shutting down, and a lot didn't understand why. The reason? It wasn’t making any money. Other…read more
Student Posts

Voice Search is Comin’ in Hot

by Lissa Steffen (Twitter, LinkedIn, Instagram)   Confession: I didn't know who was playing in Super Bowl 2017 until the day of, and I had to ask Siri. That's the new norm, too. Since it's introduction in 2014, voice search is the next up and coming method of searching. With technology such as Alexa (Amazon), Cortana (Microsoft), in addition to Siri (Apple) and…read more
Student Posts

Hey Google, what’s SEO?

Evan Tanaka Twitter: @evan_saysit Linkedin: www.linkedin.com/in/evantanaka/ In today's world the internet is growing faster than ever. Let's take a look back to 2012, which seems like lightyears ago, according to quora.com, in 2012 alone over 51 million websites were created! That means about a 140,000 new websites each day. But let us fast forward to today and there are over…read more
Student Posts

Uber and the Breach of Personal Data

By: Desiree Dahlson @desireedahlson Big Brother is always watching. But this time, Big Brother isn’t the government. Big Brother is social media and the internet. When anything is put on the internet, it is nearly impossible to fully erase it, according to the Washington Post. While many know this, 91% of adults believe the way personal information is collected online…read more
Student Posts

Final Projects, Week 7, and Mondays, Oh My!

By: Sarah Borchardt (@sarahborchardt7), Brittany Melo (@MeloBrittany), and Cyrus Heffernan (@czheff) Class on Monday, February 20th was full of discussion of our final projects, best practices for our client's social media, and lots and lots of GIFs. Class was short but spirits were high as we discussed the possibilities of all we can accomplish with our clients on their finals…read more
Student Posts

Becoming CEO of SEO

by Katie Birrenkott - Twitter LinkedIn Portfolio Search engine optimization (SEO) has become the epitome of what comes to mind when thinking about social media marketing. As the common social media user knows, it's all about the hashtags. We've all seen the Instagram posts with a thick layer of hashtags, including the ever popular #throwbackthursday aka #tbt. Aside from the fact that my awesome photo…read more
Student Posts

Every Degree Counts

By Shannon Elliott @shan_an_anon Before Facebook and other social media platforms began to integrate themselves into our everyday lives, communities were based off of physical communities in the "real world." However, in today’s highly interactive and online world, communities are beginning to take shape and evolve along with society. As the idea of communities expand, so does the interconnectivity of the world.…read more
Student Posts

The Growing Power of Visual Content

By Kristin Peixotto Twitter LinkedIn If you have skimmed any social media channels lately, you might have noticed the increase in visual content. It is everywhere, including video, infographics, pictures, and more. There is a good reason for this, as from 2015 to 2016 marketers use of visual content increased a whopping 130%! Why the sudden move to visual? With so much content…read more
Student Posts

Social Media & Technology Take Over: A Blessing Or A Curse?

Brianna Martin: j480 Today's various social media platforms allow for connection and interaction beyond belief. In many instances, technology provides us accessibility, opportunity, and imagination that reality simply cannot. On the contrary, we see the overconsumption and overuse of technology and social media poisoning multiple aspects of individuals' real lives. This brings upon the question: Is the prominence of social…read more