In today’s world the internet is growing faster than ever. Let’s take a look back to 2012, which seems like lightyears ago, according to quora.com, in 2012 alone over 51 million websites were created! That means about a 140,000 new websites each day. But let us fast forward to today and there are over 1 billion websites in total on the world wide web (www.internetlivestats.com). That means there is pretty much a website for every 8 people in the entire world. Case and point… There’s a lot of websites out there. So how do people find you?!
SEO stands for Search Engine Optimization. This is the way people can find you on the web. Now a quick definition from Google: “SEO is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.” THANKS GOOGLE!
But the big question is how?!
Now there is a lot of literature out there explaining how to do this, but one thing comes at a shock while still having a “duh” factor to it. Get a Google+ account! In our Wednesday class, Feb 22, Kent Lewis came to speak with us and mentioned many ways to make it easier to get noticed on the web. One thing was for certain though, when he asked if any of us had a Google+ account the crowd went silent… well more silent since we were all quiet to begin with, but there wasn’t a Google+ account within a stones throw of the room. He then lead us through a talk about why it actually is extremely important to have this account for any business that has a presence on the web. His first piece of advice for our final projects was to actually tell our clients “Get a Google+ account!” Here is a link for a few quick tips about what to do with your new found affinity for your Google+ account Social Media Examiner
Also check out this really exciting and short video about why Google+ is essential for your SEO.